World Ocean Initiative 2018
Blancpain and The Economist step up their cooperation
In line with its commitment to the exploration and preservation of the oceans, Blancpain has supported the World Ocean Summit since its first edition in 2012. The 5th Summit took place from March 7th to 9th 2018 at the Riviera Maya in Mexico and marks the beginning of a new phase in the cooperation between the watch Manufacture and The Economist. This prestigious international conference has indeed taken on a new dimension this year with the launch of the World Ocean Initiative. As the founding partner, Blancpain is proud to broaden its contribution to this project that reflects its core values: long-term vision, optimism and innovation.
Organized by The Economist, the World Ocean Summit has established itself over the past six years as the most influential multilateral forum for global governance of the oceans. It brings together more than 360 leaders from governments, companies, international organizations, NGOs and universities with the aim of discussing and suggesting solutions for a future in which sustainable development and blue economy are balanced. In 2018, the Summit is expanding into a wider and more ambitious World Ocean Initiative with an agenda focused on accelerated measures and tangible results on behalf of viable stewardship of the oceans.
It is within the framework of this new initiative that the Manufacture Blancpain – creator of the first modern diving watch – and The Economist have set up The Protectors program. This is designed to support six individual projects that contribute in an innovative and significant manner to the objective of having 30% of the planet’s oceans classified into marine protected areas by 2030. Over a 24-month period, the public will have an opportunity to discover the work and achievements accomplished by six key figures through a series of short movies, discussion panels and an interactive digital campaign. This new program was presented at the opening of the World Ocean Summit with the screening of the documentary Ocean (Season 2), produced by The Economist Films with the exclusive support of Blancpain.
Given its involvement in protecting the oceans, Blancpain is particularly delighted with the choice of Mexico as the host country for the Summit. In fact, an expedition supported by the brand encouraged the recent decision made by the Mexican government to create the largest marine protected area in North America, in the Revillagigedo Archipelago. Extending over some 148,000 km2, this new reserve will contribute to the protection of the hundreds of species that inhabit or pass through this archipelago, which consists of four volcanic islands.
The Blancpain Ocean Commitment
Ever since the launch of the Fifty Fathoms – the first modern diving watch – in 1953, Blancpain has invested in fostering the exploration, preservation and improved knowledge of the world of the oceans. Over the past 65 years, this commitment has intensified and diversified through multiple initiatives and partnerships, since 2014 united under the Blancpain Ocean Commitment global concept. As such, the Manufacture provides support to major scientific expeditions, oceanographic exploration projects, environmental fora, and underwater photography exhibitions, as well as the production of documentary publications and films. It is within this context that Blancpain is renewing its association with The Economist as main sponsor to the World Ocean Summit.
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