07 April 2017
Chopard

Chopard reveals a collaboration with Rihanna

Posted on April 7, 2017 at 10:22 AM by

Swiss luxury jewelry and watch Maison Chopard announced a collaboration with global superstar, Rihanna. As a style icon known for her bold and modern choices, the RIHANNA ♥ CHOPARD collections capture her unique vision and spirit. Rihanna and Chopard Co-President and Creative Director, Caroline Scheufele, worked closely together to combine their creativity and passion to develop Haute Joaillerie and Joaillerie collections that blend urban chic with classic glamour.

“I have always been in love with Chopard’s exquisite jewelry, so to actually design collections with them is something I still can’t believe,” says Rihanna. “It was a really incredible process and I learned so much! I can’t wait for everyone to see it.”

“Rihanna and I collaborated closely on the collections so you can feel her unstoppable energy, strong creativity, and inherent sense of design in every piece,” says Caroline Scheufele. “With her unique style, she redefines the way people see and wear jewelry.”

The two new co-designed joaillerie lines will launch in summer 2017




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